Is crisis the new normal?
by Erika Hayes James
With the financial scandals, terrorism, natural catastrophes and numerous notable organizational disasters, including the BP oil spill and the Toyota recall, that have rocked the country during the past decade, you may be starting to wonder whether crises, generally defined as rare and extreme occurrences, are the new normal. Read more
How do you want to be perceived by your potential customers?
by Lauron Sonnier
In today’s noisy, cluttered marketplace, you need to stand out to get noticed. If you just want to make a scene, you could run naked in the street or punch a customer in the nose. While those antics may land you in the morning headlines, they wouldn’t do much good for your business. Read more
Why now is the best time for creating your most successful future.
OK, first let’s acknowledge the elephant in the room: the recession. We’re in one. It’s frustrating and sometimes scary. Now that we have that out of the way, let’s get to the real issue: you.
You are where you are today because of your choices. Sure, recessions, layoffs and stock tumbles have happened before and will happen again. Jobs end. Recessions come and go. Life happens. And it isn’t always easy. But what you must understand if you want to thrive while everyone else around you is floundering is that you have choices and those choices create your reality. Read more
Learning how to take and receive feedback is critical to your success.
Why is it that performance-driven professions such as sports or the arts are traditionally more successful than the business sector when it comes to cultivating higher levels of human performance? It’s not that companies aren’t trying. Businesses regularly attempt to maximize employee potential through training, reviews and incentives. But, it’s the kind of feedback, instruction and practicing (until it hurts) that’s inherent to sports and the arts which eludes other industries. As a result, companies create environments that are more paranoid than productive. Read more
Sarah Davis built a multimillion-dollar business, one step at a time.
It’s difficult to find a woman who doesn’t love a great purse. From palm-sized to super-sized, exquisitely beaded, lusciously smooth leather or sassy quilted canvas, the perfect bag is like the siren’s call… all but impossible to ignore. That truth, and a desire to pay down college loan debt, led Sarah Davis to create a multimillion-dollar business selling pre-owned designer handbags. Read more
What if, starting today, the word “no” didn’t stop you? What if every time you heard the word no, you became stronger, more powerful, and more resilient? Well, you can. Read more
Build Your Brand, Engage Your Audience and Inspire Sales
Social media sites like Facebook, Twitter and LinkedIn have become powerful resources for businesses to gain exposure online. You can use these networks to build brand recognition, establish expertise in your field, engage past clients, attract new clients, drive traffic to your Web site and blog, and perhaps, most important, make the cash register ring. Read more
Persistence, time and energy. That’s the difference between “what if” and product success, and Lori Greiner has all three. After years of having ideas for products and even books and sitting on the sidelines, she grew tired of thinking about what might happen. So when she had a promising idea for an earring organizer, she immediately got to work. Read more
If you are a “digital immigrant” (someone over the age of 30), you may think social media is a waste of time. How can you bring in business when you spend your life online?
My response: “If you’re not using social media, you’re missing the boat!”
It’s easy for Debra Cohen to remember when she started her business; she marks time by her oldest daughter’s birthday. Cohen launched Home Remedies of NY, her home-based home-remodeling referral business 13 years ago, when her oldest daughter was 6 months old. A need to earn extra cash for her family combined with boredom that set in when she transitioned from full-time employee to stay-at-home mom made starting a business somewhat of a necessity. But determining exactly what type of business—and what business model to use—was a process. Read more